Recently I started a journey. It’s a journey into Mac – with a 13″ Macbook. The white one. The biggest fear I had when I invested in Macintosh was whether I would have to buy all my software again for the Mac, that I use on the PC.  The thought of investing another several thousand  Read more »

It’s not everyday that a huge marketing machine like Apple has a big event in the Southern Hemisphere, and this week it was one of those ’special’ moments. Apple was opening the second biggest Apple Store in the world and I was in the queue watching marketing at work. Two years in the making, a  Read more »